Link bait strategy: why, who & how?

March 3, 2009 at 6:22 pm Leave a comment

“Acquiring good links is an art form. Sometimes you’ll have great content that flops. Sometimes you’ll have what you consider mediocre content that hits a nerve and spreads like wildfire. It’s important to remember that the best links come from real human beings”. – Ryan Caldwell, SEO Journal.

Link bait is a highly discussed SEO method implemented to obtain natural links back to your content.

Sound difficult? Yes, well it is no easy feat. When they say “content is King!” that is correct. But even the most engaging, highly readable content won’t always produce links back to your work.

Linkbait
Image courtesy of Elliance, Inc.

There are, however, some ways that will help you generate links to your content, aka linkbait. A good linkbait strategy can have readers not only link to your content, but keep coming back for more.

Ryan Caldwell of SEO Journal discusses the psychology of linkbait in this informative post here.

Cody James Miller
Fastmetrics - San Francisco

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Entry filed under: SEO / SEM / SMO / PPC. Tags: , , , , , , , , , , , , , .

How to increase your PageRank in Google Stop linking to bad neighborhoods! Link checker tool.

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